Gentle Sulphate-Free Shampoo

Uses

• Daily or weekly gentle hair and scalp cleansing, colour-preservation maintenance.
• Suitable for all hair types.
• Mildly fragranced with pure essential oils of lavender and rose geranium.

Hair and dye-care benefits

• 100% Curly Girl Approved: Formulated to strictly adhere to the Curly Girl Method (CGM). It contains absolutely zero silicones, sulphates, drying alcohols, mineral oils, or heavy waxes, making it perfectly safe for delicate curls, coils, and waves.
• Colour fastness: Cleanses with gentleness, ensuring that the herbal hair pigments are preserved without being stripped away.
• Root nourishment: Infused with hydrolysed wheat protein and trehalose to help reinforce hair elasticity, strengthen the keratin structure, and reduce breakage.
• Natural moisture balance: Utilises coconut- and sugar-derived emollients to gently lock in hydration, leaving the hair soft, shiny, and vibrant without weighing it down.

Environmental and ethical notes

• 100% Biodegradable: Completely free from harmful ethoxylated ingredients, sulphated surfactants, parabens, and synthetic colourants or fragrances. It is entirely safe for use with greywater systems and septic tanks.
• Eco-conscious packaging: Packaged inside a 100% recycled bottle that can be fully recycled again to support a zero-waste lifestyle. This bottle may be either grey or white.
• Locally crafted: Proudly manufactured in Cape Town, South Africa, with every effort made to minimise the carbon footprint.

Product Precautions

• Eye care: Avoid direct contact with the eyes. If contact occurs, rinse thoroughly with fresh water.
• Storage and safety: Store in a cool, dark place out of direct sunlight. If ingested, please seek medical assistance immediately. Keep out of reach of children.

For the best results and long-lasting colour, incorporate this gentle wash into your dye-care routine.

Important post-dye application guidelines

• The oxidation window: When you are removing your herbal dye on dye day, rinse all the dye mixture from your hair with water ONLY. The rinse water must run completely clear. Do not use this shampoo yet. If the dye mixture is not completely rinsed out, the colour may ‘bleed’ for several days after your first shampoo.
• The first wash: Wait a full 24 to 48 hours after rinsing out the dye before using this shampoo for the first time. The longer you can wait the better. This gives the herbal pigments the necessary time to develop to the final colour.
• The application: Once the development window has passed, apply the shampoo to wet hair and wash vigorously, massaging the lather well into your scalp and through the strands. Rinse thoroughly with warm water.
• The hydration step: Follow up with a Love My Hair conditioner. Performing regular deep-conditioning treatments in between your dye applications helps to preserve your colour and add lustre to your hair.

Natural expectations

• Formulation notes: Because this product is completely natural and free from synthetic binders, some slight inconsistencies in colour and natural settling may occur over time. This is entirely normal and a testament to its pure botanical origins.

Shampoo ingredients: Aqua, lauryl glucoside, decyl glucoside, glycerin, cocamidopropyl betaine, hydrolyzed wheat protein, trehalose, lactic acid, sodium benzoate, guar gum, xanthan gum, Pelargonium roseum (rose geranium) leaf oil, potassium sorbate, bioflavonoid complex, Lavandula angustifolia (lavender) flower oil.
(Note: The glycerine is sourced from rapeseed and soya; the lauryl glucoside and glyceryl oleate are coconut and sugar derived).